دانلود ترجمه مقاله مدیریت روابط عرضه کننده – خریدار در تحقیقات مدیریت و بازاریابی

This introduction provides an overview of the papers in this special issue, which highlights the contributions the authors from both marketing and management have endeavored to make to the relevant literature. Also this introduction pinpoints the possible directions and specific topics the scholars from both areas can explore in the future to be mutually informed regarding supplier-buyer relationship management.